Search Campaigns
Intent-driven search ads targeting high-value keywords at the exact moment prospects are ready to buy — with precision match types and compelling ad copy.
DIGITAL MARKETING
Google Ads That Maximise ROAS
Expert PPC management that turns ad spend into predictable, scalable revenue — with transparent reporting and a Google Premier Partner team behind every campaign.
$10M+
Ad spend managed
3.5x
Avg ROAS delivered
40%
Lower CPA vs industry avg
Fixed scope, fixed price
A number before we write code
Your IP from day one
Full ownership on final payment
Senior engineers only
No juniors on your budget
Reply within 1 working day
From an engineer, not a bot
Get Your Custom Project Plan
Share your project details — a senior engineer responds within one working day.
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💬Free Consultation
Our PPC Capabilities
Shopping & Performance Max
Product listing ads and AI-powered Performance Max campaigns that drive e-commerce revenue across Google's entire advertising network.
Display & YouTube Ads
Brand awareness and retargeting campaigns across Google's display network and YouTube, using audience signals to reach your ideal customers.
Remarketing Campaigns
Strategic remarketing that re-engages past visitors with tailored messaging, moving them back through the funnel to convert at lower cost.
Conversion Rate Optimisation
Landing page analysis and A/B testing aligned to your PPC campaigns, ensuring every click has the best possible chance of converting.
Competitor Conquest Campaigns
Targeted campaigns bidding on competitor brand terms to capture market share from your direct competitors at the moment of intent.
How we work
Fixed milestones, working software every fortnight, and no surprises on the invoice.
- 01
Account Audit
We audit your existing Google Ads account (or benchmark competitors) to identify wasted spend, quality score issues, and immediate optimisation opportunities.
- 02
Campaign Strategy
We develop a full campaign architecture — keyword segmentation, audience targeting, bidding strategy, ad copy frameworks, and landing page requirements.
- 03
Launch & Optimise
Campaigns go live with daily monitoring. We iterate on bids, ad copy, audiences, and negative keywords in the first weeks to hit target CPA and ROAS.
- 04
Scale & Report
Once profitable baselines are established, we scale budgets systematically with monthly performance reports tying spend directly to revenue outcomes.
Work we have shipped
Accountable partners, not outsourced vendors
How we price, who we staff and what happens after launch — the parts that decide whether a project actually lands.
Fixed scope, fixed price
You know the cost and the timeline before a line of code is written. No hourly billing, no scope-creep surprises.
You own everything
Full source code, credentials and intellectual property transfer to you on final payment. We sign the IP assignment on day one.
Senior engineers only
Every project is staffed by engineers with years of production experience — no juniors learning on your budget.
Canadian data residency
Built for PIPEDA and provincial privacy law, with data kept on Canadian infrastructure where it matters.
8-week MVP programme
A focused, fixed-price path from idea to a launched product, refined across dozens of startup engagements.
Support after launch
Tiered SLAs from monitoring and bug fixes to a dedicated team with 24/7 response. Most clients stay for years.
Recognition
Independent awards and partner tiers, each one earned on delivered work.
Top Generative AI Company
Top App Development Company
Webby Honoree
Best App Award, Personal Growth
Advanced Tier Services Partner
Top 100 North America
Compliance
Regulation is a design constraint here, accounted for from the first architectural decision rather than audited in at the end.
Privacy
Personal data handled to the letter of Canadian and international law.
PIPEDAGDPRHIPAACCPA
Security
Threat modelling, least-privilege access and audited controls.
SOC 2 Type IIISO 27001Zero trust
AI governance
Model evaluation, human oversight and an audit trail.
ISO 42001AIDA-readyModel cards
Sector
The regulations your industry answers to, designed in from day one.
PCI DSSHL7 / FHIROSFI
Cloud
Regional residency, encryption in transit and at rest, tenant isolation.
Canadian data residencyAWS Well-Architected
Accessibility
Built and tested so the people who need it can actually use it.
WCAG 2.2 AAAODA
Common questions
If your question is not here, a senior engineer will answer it within one working day.
Ask our teamWe recommend a minimum monthly budget of £1,500–£3,000 for most campaigns to gather enough data to optimise effectively. Highly competitive sectors may require more. We will advise based on your industry CPC benchmarks during our discovery call.
Unlike SEO, PPC drives traffic from day one. You can expect initial data within the first week. However, we typically need 60–90 days of data to fully optimise campaigns for peak efficiency and ROAS.
Search campaigns give you precise keyword control and are best for capturing direct demand. Performance Max uses Google's AI to find conversions across all channels. We typically recommend running both in a complementary structure, prioritising Search for core terms.
We implement enhanced conversion tracking via Google Tag Manager, connecting purchase events, lead form submissions, phone calls, and offline conversions where applicable. Accurate conversion data is the foundation of effective PPC management.
Google Ads excels at capturing existing demand — people actively searching for your product. Meta Ads is stronger for creating demand and targeting audiences by interest or behaviour. Most businesses benefit from both; we will recommend the right mix for your goals.
Let’s build something worth keeping.
Tell us what you are trying to build. A senior engineer will come back within one working day with a scope, a timeline and a fixed price.